أحدث الأخبار و المقالات
ARTICLE: "FROM GRAND STRATEGY TO BRAND STRATEGY"
Author: Parag Khanna
Site: Buzzfeed.com
Date: September 14th, 2015
Summary: A growing number of companies have become stateless superpowers, brands that impact billions of lives every day with their products and services. Read more here.
Article: "What is thought leadership for?"
Author: Scott Malcomson
Site: Medium.com
Date: April 19th, 2015
Summary: A look at thought leadership and maintaining credibility within the market. Read more here.